At Labile, we love to believe there is no box so that we can think without limits. We are a media and marketing agency building bold, relevant, and impactful brands, campaigns, stories, and media products for today’s audiences. Through our work, we help brands shape how they are seen, understood, remembered, and experienced by the people they want to reach.
Our business model is built around two connected areas. Through our client services arm, we work with businesses and private individuals on strategy, positioning, campaigns, content, creative production, PR, experiential, and broader marketing communications. Through our owned media arm, we build original editorial, content, and media products that inform, engage, entertain, and contribute meaningfully to culture and public conversation.
As we continue to grow, we are strengthening the creative leadership of the company. We are looking for people who understand how strategy, ideas, storytelling, design, copy, production, and audience behaviour come together to create strong creative work. We need someone who can help lead the creative standard of Labile, shape the quality of our client work, and guide our teams toward ideas and executions that are original, thoughtful, and commercially useful.
At the heart of our work is a commitment to creativity, grit, clarity, and execution, which reflects in our core values, P.O.G.B.A. We value people who think sharply, work intentionally, take ownership, and bring structure to ambitious work. We are building an environment where strong creative thinking, disciplined execution, collaboration, and innovation can thrive, and we are always looking for people who are in the same “headspace” as we are.
As Creative Director at Labile, you will lead the creative direction and creative output of the agency arm of the company. You will be responsible for shaping the ideas, concepts, campaigns, visuals, copy direction, content direction, and creative standards behind the work we produce for clients.
This role sits at the centre of how strategy becomes creative execution. You will work with the strategy, content, design, copy, video, PR, and production teams to turn client briefs and business problems into strong creative directions, campaign ideas, brand expressions, and client-facing presentations.
You will be expected to lead the creative thinking behind pitches, campaigns, brand projects, content work, and marketing communications. This includes interpreting briefs, challenging weak thinking, developing creative territories, guiding execution, reviewing work, improving quality, and ensuring that every major creative output reflects the standard Labile wants to be known for.
You will also work closely with the Growth and Business Development teams as applicable, including on pitches and new business opportunities. Where the Growth and/or Business Development functions open commercial doors, your role will help show prospective clients the strength of Labile’s creative judgment and delivery capabilities.
This role is ideal for someone who has led creative work in an agency, media, brand, campaign, or content environment, and is ready to take responsibility for the creative standard of a growing media and marketing company.